EMD makes communication visible. No matter where you are and what you’re doing, LC displays are used in communication worldwide: in mobile phones, flat-panel televisions, laptops, measuring instruments, navigation systems and PC monitors. They all contain liquid crystal mixtures and most of them come from EMD.

The book on 40 years of liquid crystals research at EMD gives you an insight into the difficulties and hindrances of the early days of liquid crystals activities. Moreover, it shares with you the visions and staying power of the actors who, in an unconventional way and with passion and originality, but also with luck, and above all commitment, ambition and fun, moved forward this business that is today so important for EMD.

“Coincidence and Courage” is available in German and English. It is a story book and picture book at the same time. Large-format pictures of contemporary witnesses provide a lively insight into liquid crystals research at EMD between 1968 and 2008.

The book is available in selected bookstores and via Trademark Publishing 2008.

300 x 240 mm, 108 pages, hardcover, sewn binding
ISBN German edition 978-3-9812294-1-7
ISBN English edition 978-3-9812294-2-4
EUR 16.80